Passionate about solving complex problems, through intuitive and user-centered design.
Senior UI/UX Designer with 9+ years of experience crafting scalable, high-impact digital experiences. I specialize in improving user engagement and simplifying complex workflows. I focus on systems thinking, designing end-to-end solutions that are intuitive, efficient and scalable, while leveraging AI to accelerate ideation and decision-making.
Transformed a vending management system into a centralized IoT platform that streamlines machine monitoring, inventory tracking, and sales analysis reducing downtime, improving restocking efficiency, and enabling data-driven operational decisions in real-time.
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Led the design of a cross-border transportation platform integrating ticketing devices, an operator portal, and a captain app bringing real-time visibility, operational control, and data-driven decision-making to international bus services.
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Led the end-to-end UX design of a global B2B trade platform enabling verified businesses to discover, negotiate, and transact across borders with escrow backed payment protection and structured deal workflows.
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Figma
Framer
Photoshop
Illustrator
After Effects
HTML5
CSS3
JavaScript
WordPress
React JS
Tailwind CSS
